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ToeZ has created and markets an exceptional youth footwear accessory that is equally attractive to 11 year old boys
looking for "bling" as to their moms looking to save money by getting more life from scuffed up shoes. With product
already in the tooling stage, samples should be on retail buyers desks by January 2009 and on point of purchase displays by
that summer. Look for this graphically exciting innovation to be the talk of the hallways by next fall.
Due to it's serial nature, ToeZ's core product: ToeJamZ will draw repeat sales from a market of boys and girls ages 7 - 21.
Spinoff lines directed at girls, young adults and adult sporting shoes will be online in the coming months.
Here we see initial factory prototypes modeled by our target market: beat up shoes that only a couple months ago
were hot, brand name and expensive.
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